MHC Featured in Madison Advisors' AI-Augmented CCM Market Study
MHC Marketing Team 
February 25th, 2025
February 25, 2025 – Minneapolis, MN – MHC, a leading provider of intelligent document automation and workflow SaaS solutions, proudly announces its inclusion as a contributing participant in Madison Advisors’ latest market analysis, “AI-Augmented Customer Communications Management Market Study.” MHC provided key insights and industry expertise to support Madison Advisors’ evaluation of how AI is transforming the CCM landscape.
Emergence of AI-Augmented CCM Market
The integration of artificial intelligence (AI) into solutions for customer communications is creating a new category with the CCM market: AI-Augmented CCM. In their market study, Madison Advisors explores how leading vendors are leveraging AI to automate workflows, refine content for greater personalization and engagement, and ensure compliance with legal standards. The study showcases how AI-driven CCM solution are reshaping the way businesses engage with their customers, delivering more relevant and dynamic communication experiences.
Madison Advisors’ Summary of MHC AI Solutions
The newly released market study features MHC NorthStar CCM as an end-to-end CCM platform that seamlessly integrates with core business software systems and offers a robust workflow engine for document automation. A standout feature, AI Assist, accelerates legacy migrations, refines and translates content, and automates both inbound and outbound business processes. MHC NorthStar CCM is adaptable to organizations of all sizes and industries with flexible deployment options including on-premises and cloud, and specialized solutions for the highly regulated industries of financial services, insurance, and healthcare.
Quote from MHC CEO Gina Armada
MHC CEO Gina Armada shared her thoughts on this industry insight recognition:
“We are honored to be a contributor to Madison Advisors’ exploration of the AI-Augmented CCM market. Our insights are grounded in our real-world experience helping organizations leverage AI to enhance communication workflows and deliver personalized customer experiences. MHC is committed to driving innovation in customer communications and supporting the industry’s shift toward intelligent automation.“
About Madison Advisors
Madison Advisors is an independent analyst and market research firm that address the needs of clients in electronic and print customer communications management (CCM) marketplace. Their industry-neutral expertise provides objective analysis, client-specific guidance, and in-depth market knowledge to help organizations, service providers, and technology providers achieve their strategic objectives around CCM.
Visit www.madison-advisors.com to learn more.
About MHC
MHC enables organizations to tackle digital transformation with speed and confidence, delivering solutions to automate the creation, capture, and distribution of documents and communications across core business processes. With the world’s most flexible end-to-end intelligent document automation platform, MHC empowers business users to eliminate manual interactions involving their organization’s key stakeholders of customers, vendors, and employees, increase efficiency and agility to achieve operational excellence goals, and strengthen the ever-important relationships with customers and vendors to drive long-term growth.
For more information, visit www.mhcautomation.com.
